Elevating the Giants YouTube Presence

From 2018-2020, in collaboration with SFGProductions we crafted a content strategy elevating the Giants YouTube page into a premier destination for exclusive content. Our fan-centric, data-informed approach propelled us to the 6th ranked among MLB pages in 2020, garnering 7.6M impressions. This experience honed my skills in cross-departmental collaboration, video production, thumbnail design, and SEO copywriting.